There actually was already a good amount of content throughout the app that was meant to educate the user and guide them toward backing up. However, it wasn’t effective enough.

In these cases, I was often asked to simply rephrase existing content so that it includes a new detail. However, I knew updating content such as this 6-screen story and maybe 1 or 2 other locations wouldn’t be effective enough. Plus, our UI is usually limited with not much room available for extra details.

Also, Exodus was only in English at the time, so rephrasing long copy might not be effective for non-fluent English users.

I knew needed something more obvious. Something concise and unignorable.

Aiming to target the right time and right place for the message, I looked at our existing backup flow to see if there was room to add new content or steps.

I also thought the way our words were presented reduced reading comprehension. This problem affected the multiple areas in the app, but it was most crucial in our backup flow.

Here’s an example of how I showed ways to make our modals easier to read. This was out of scope for this specific project, so I didn’t start this discussion until after this project was done. I knew we needed something faster than major design changes that can’t be implemented quickly. Plus, there’s usually a lot of pushback for changes like this.